This page is confidential. Enter your email and the access code to view. If you do not have the code, email pree@preemadonna.com.
For nails, bodies, and beyond. Nailbot is the first platform: a Cricut for nails that prints custom art, photos, and AI designs in five seconds.
Shipped to 1,000+ homes. 10+ utility patents. NBCUniversal partnership across Gabby's Dollhouse, Minions, and Wicked.
Decorating nails is a routine habit for tens of millions of people in the US. The category is $25B in core nail care alone, and over $100B across the wearable expression universe. But the way people actually get the look they want has not changed in decades: salon-dependent, time-consuming, inconsistent.
The kits on retail shelves have no software layer, no design depth, no real IP.
Prime. Pick. Print.
Nailbot is an AI-powered nail art machine for fingernails, engineered from the ground up.
The same Nailbot prints a Trolls set for an 8-year-old, Wicked for her 15-year-old sister, and Super Bowl nails for dad.
Mom bought the device. The whole family uses it.
1,000+ units shipped at a $199 to $299 blended price point, self-funded, no paid acquisition. We tracked everything: usage, consumable attach, engagement across the full stack.
Physical AI that sees the surface, adapts the ink, and prints on you. Not a screen tool. A machine that reads a living surface and creates on it.
10+ utility patents. Patent-pending Nail Stack architecture spanning natural nails, smart press-ons, and skin.
Five layers, one system. Each one makes the others worth more. This is what a beauty conglomerate cannot buy off a shelf or build in-house.
Pens, kits, press-on designs, and the digital studio bring creators onto the platform at $12 to $25. The machine is the upgrade, not the gate. Creators design nail art, share it, and earn when others use their work. Same loop that powers Canva, Cricut Design Space, and Roblox.
Consumer hardware is hard because customer acquisition is expensive. Licensed IP collapses that cost. Entertainment franchises, sports teams, musicians, university spirit, live events, cultural moments, gaming communities. Every group with a visual identity is a nail art market. Pre-existing fan demand replaces paid acquisition. NBCU is the first proof point, not the only one.
Fandom moves product. The pattern is established. Nailbot enters this market with hardware and a recurring consumables tail, not a one-time SKU.
The mechanism: fandom communities are pre-aggregated demand. A Wicked drop, a Minions co-brand, a Gabby's Dollhouse line. Each pulls a known audience into the platform at near-zero CAC, then converts them to a recurring consumables and software relationship that long outlasts the IP campaign. Architecturally modular: new IPs onboard through packaging, consumables, and digital content, not hardware redesign.
Base: Preemadonna runs the activation engine: pop-ups, fandom events, sponsored moments that drive awareness and waitlist conversion. Co-brand drops: Special NBCU activations woven in (Minions, Gabby's, Wicked moments).
Base: Nail Art Pens, Canvas Polish, Inklish Body Art kits, and Press-Ons carry Preemadonna + Nailbot branding across DTC and retail. 55% gross margins. Co-brand drops: Special NBCU editions (Minions x Nailbot pens, etc.) sold at a premium ASP.
Base: Nailbot 2.0 ships as a Preemadonna product. Community Drop includes NBCU-approved commercial units, co-brand testers, and community testers. Co-brand drop: NBCU IP units carry franchise branding; community units ship in Preemadonna + Nailbot branding. Volume shipment in 2.0 Scale.
Base: Preemadonna runs the Creator Studio, marketplace, and subscriptions. ~89% gross margin. Co-brand layer: NBCU IP design packs are one revenue stream inside the marketplace. Platform monetizes regardless of any single IP partner.



Licensed IP and ecommerce first, then IRL activities and brand activations to drive and convert the waitlist. Mass-market hardware bundles second. Body art and international third. Each phase compounds the platform underneath.
Target: Gen Z and Gen Alpha nail enthusiasts plus fandom communities. Ecommerce (D2C, TikTok Shop, light Amazon), content-led growth via creator UGC, co-brand drops. Community Drop ships, consumables released, brand activations live. Brand activations build demand for volume ramp.
<$49.99 price point on the same shelf as Easy-Bake, Instax Mini, LOL Surprise. Retail partnerships expand. Creator-led organic growth reduces CAC. Polish Maker enters at <$49.99.
Inkbot enters the $2.3B temporary tattoo market. International rollout software-first. Eight device categories all feeding the same consumables, software, and creator platform.
Each phase has one job. Ship and prove first. Scale and monetize second. Expand the platform third.
Each new device reuses the same software stack, consumables supply chain, and creator content. CAC drops. ARPU rises. Platform gets stickier with every device added.
Polymath creator of Nailbot. Lead inventor on 10+ utility patents across robotics, computer vision, and product design. Former hardware startup operator. EIR at JumpStart. MBA, UChicago. BA, Northwestern.
Former division leader, HP LaserJet group. VP Operations at Sun Microsystems. Decades scaling complex hardware at global volume. Stanford MS. Purdue Distinguished Engineering Alumna.
Led Nailbot 1.0 from MVP through PVT. Now leading 2.0: firmware, tooling, and manufacturing readiness.
$500K of the $1M is closed. The next $500K rides those same SAFE terms. This tranche funds the Community Drop and the consumables that ship ahead of it. The next priced round comes after the commercial cohort ships and demand converts, at a higher mark. I am closing this tranche directly, not through a banker.
What are the three? Patents on the hardware. Trade-secret chemistry that took years to develop. And a platform that gets stickier with every user and IP partner. Large beauty conglomerates have no in-house robotics or computer vision. We spent years on the primer alone. That work is the moat.
Proprietary formulation, refined through years of iteration, enabling print adhesion on bare nails, colored polish, gel, and press-ons. No UV/LED. Wipes off with alcohol. The core enabling chemistry.
Fast-drying, durable topcoat formulations. Application chemistry eliminates UV lamps entirely.
Cartridge ink formulations optimized for substrate adhesion, color vibrancy, fast-dry, and durability across skin tones and nail types.
The prime → print → seal sequencing and tolerances. Tacit process knowledge from years of R&D and 1,000+ units shipped.
One device, infinite franchises. New IPs onboard through packaging, consumables, and digital content. Not hardware redesign. Proven with NBCU 3-franchise rollout.
Two-sided platform where designers create and consumers buy or rent designs. The user-generated library grows with every user, and 60% already create their own content.
Users build personal design libraries, purchase digital packs, develop muscle memory with the workflow. Each additional IP partner makes the platform stickier.
Download the teaser and the model. The full deck is below.
Most AI stays on a screen. Ours touches your body. The device uses computer vision to read a nail or skin surface in real-time, mapping a curved, irregular, living substrate. Ink density profiles and ICC color management then adapt every print to that specific surface, whether it is a bare nail, colored polish, gel, a press-on, or skin. The system calibrates through iterative feedback: every print improves the next one across skin tones and nail types.
On the software side, generative design (Nailbot GPT) creates original art on demand, and recommendation engines power discovery in the creator marketplace. AR preview lets users see the design on their actual nail before printing.
Our Nail Stack is a patent pending art-layer architecture that defines how digital designs are applied to physical surfaces. Think of it as the infrastructure layer between the creative content and the substrate it prints on. The architecture spans eight substrate types, from bare nails to colored polish to smart press-ons to skin, each with its own ink chemistry, adhesion profile, and curing behavior.
Why it matters to investors: the Nail Stack is what makes the platform extensible. The same architecture that prints on a bare fingernail today extends to gel nails, smart press-ons with embedded electronics, temporary tattoos on skin, and surfaces we have not announced yet. Every new substrate type our Nail Stack supports expands the addressable market without redesigning the hardware.
Two quantitative studies validate the customer. A Nailbot Mom Survey (325 moms of girls aged 8 to 17) showed 82% purchase intent. 90% of moms believed their daughters would want to use it. 72% said they would use it themselves too. Sweet spot is ages 8 to 14, but 66% of moms said Nailbot is for every girl.
An ORLY x Preemadonna product survey (421 respondents from a real nail polish brand audience) found 53% willing to pay $149.99 or more. Median buyer age: 40.
24% of intender moms already own a Cricut. 75% expect to buy on Amazon. 36% dress up in team colors for sports. The comp, the channel, and the fandom angle are all validated from real purchase-intent households.
The platform starts before the machine. Nail Art Pens at $12, Inklish body art kits, press-on nail designs, and the free digital design studio all bring creators onto the platform without a device purchase. 60% of existing users already design their own content. The machine is the upgrade, not the gate.
The loop: creators design nail art, share it to the marketplace, and earn when others use their work. Canva (265M+ users), Cricut Design Space (3M+ paid, $55 ARPU), and Roblox ($1.5B to creators in 2025) run variations of this loop. So does Preemadonna. The analog products are the top of the funnel. The machine and the marketplace are where the recurring economics live.
Ecommerce first: D2C through preemadonna.com, TikTok Shop, and light Amazon (hit #1 New Release in Nail Art Tools during the 1.0 pilot). 75% of purchase-intent moms expect to find it on Amazon. Standalone consumables ship ahead of hardware. Co-branded NBCU drops layer on. Retail introductions begin Q4 2026. Purchase drivers from the Mom Survey: daughter asks for it (62%), positive reviews (56%), trying it at an event (49%). Creator-led organic discovery and fandom demand replace paid acquisition.
New IP onboards through packaging, consumables, and digital content. No hardware redesign needed. Beyond NBCU entertainment: sports (NFL activation at Taste of NFL, Super Bowl nail art), universities (UT Austin, campus activations), character IP like tokidoki (co-brand completed), musicians, live events, gaming, and cultural moments. Every community with a visual identity is a nail art market.

Four pillars: brand activations, standalone co-branded consumables, co-branded hardware bundles, and software and digital. Under our executed LOI and finalized contract, the partnership covers Gabby's Dollhouse (kids), Minions (mass market), and Wicked (cultural tentpole).
Near-term focus is activations and standalone consumables, with the Community Drop in market across NBCU-approved, co-brand, and community tiers. Co-branded hardware ships in volume in 2.0 Scale to pre-order demand. Forecasted partnership value runs from up to $500K in 2.0 Launch to $3M to $9M in 2.0 Scale.
NBCU is not exclusive but is first to market for the 2.0 platform. New IPs plug in through packaging, consumables, and digital content. No hardware redesign. That means additional fandom partners can scale rapidly without retooling. Fandom drives discovery, hardware creates lock-in, consumables and software generate recurring revenue. It is a route into retail and an installed base without heavy paid acquisition spend.
1,000+ Nailbot 1.0 units shipped with $208K in pilot revenue and 10+ utility patents granted on the core technology.
NBCU LOI executed and contract finalized across three franchises. Existing investors include Version One Ventures, Amazon Alexa Fund, SOSV/HAX, and Two Small Fish. Angels who created iRobot (Helen Greiner), Guitar Hero (Charles Huang), and Spanx (Sara Blakely) participate. Strong retail and Amazon demand signals for the 2.0 launch.
Hardware: 34% gross margins on 2.0 today, scaling to 38% as BOM optimizes. Nailbot 3.0 hits ~40% at a $30 BOM and <$49.99 retail price (Easy-Bake, Instax, LOL Surprise shelf comp). Each successive device is structurally simpler and higher margin than the last.
Hardware-tied consumables (ink cartridges, primers, top coat refills): 50% gross margins, high-frequency repeat purchase driven by usage. Super users in the 1.0 pilot printed 100+ times/month.
Standalone CPG (Nail Art Pens 4-pack and 10-pack, Inklish Golden Muse Body Art kits, Press-Ons, Canvas Polish and Top Coat): 55% gross margins. Ships ahead of 2.0 hardware. Both a top-of-funnel entry point and an independent revenue stream. Forecast for 2.0 Launch: up to $500K.
Digital subscriptions & pay packs: ~89% gross margins.
Blended: ~44% today, expanding to 62% by Year 8 of the model as recurring streams grow from 43% of revenue in Year 1 to 80%+ by Year 8. The margin story is mix shift, not cost cutting.
Four credible paths, each aligned to a different stage and acquirer profile:
Beauty & CPG platforms. L'Oréal, P&G, Coty, Unilever. They acquire to own at-home technology and the consumables ecosystem that feeds it.
Creative hardware & software platforms. Cricut, Canva, Adobe. Cricut alone is a $5B market cap public company where platform revenue is now outpacing hardware, which is exactly the mix-shift story we're executing.
Category leader & roll-up. Acquire adjacent at-home creative beauty tech and become the consolidator.
Long-term platform scale IPO. The base case if we keep compounding the installed base, the consumables attach, and the brand pipeline.
Two reasons. First, the partnership economics are in motion but specific near-term revenue is forecasted, not contracted. Pricing today would lock in valuation before the Community Drop ships and before demand converts.
Second, the next priced round prices what we built, not what we forecasted. A SAFE keeps execution velocity high through 2.0 Launch and allows 2.0 Scale to set the mark. Today's SAFE entries set the floor for that markup.
SAFE. $500K of the $1M tranche is closed. The next $500K rides those same terms: $15.9M pre-money cap or 20% discount to the next priced round, whichever is more favorable to the investor. For checks of $500K or more, we include pro rata rights.
After this tranche, the pre-money cap steps to $20M for the remaining $4M of room. Total raise capacity up to $5M on SAFEs before pricing.
The 2.0 Launch phase is designed to de-risk everything that follows in 2.0 Scale.
The Community Drop ships. NBCU-approved commercial units validate the partnership delivery. Co-brand testers extend the commercial cohort and seed retail conversations. Community testers gather real-world data that de-risks the volume ramp.
Brand activations drive 2.0 Scale bookings. Co-brand events and content build demand ahead of hardware. Pre-orders convert as volume ships.
Standalone consumables prepared and launched to ecom and retail. Nail Art Pens (4-pack + 10-pack), Inklish Golden Muse Body Art kits, Press-Ons, Canvas Polish + Top Coat live across DTC and retail channels. 55% gross margins. No hardware dependency.
Brand activations executing. Co-branded NBCU events drive fandom awareness. Marketing-funded. Content engine. Builds pre-order demand while hardware finishes tooling.
Book a call. We're closing the next $500K of the $1M tranche. The remaining $4M of capacity steps to a $20M pre-money cap. We'll walk through anything in this dossier on a live call.
This page is confidential and shared only with prospective investors under the SAFE described herein. The information presented includes forward-looking statements regarding revenue, milestones, partnerships, and market opportunity. These statements are estimates based on information available as of the date posted and reflect management's current assumptions about future events, including manufacturing timelines, retail conversion, waitlist activation, partnership execution, and consumer demand. Actual results may differ materially. Past performance and pilot data are not guarantees of future results. The financial model referenced is illustrative and subject to revision. This is not an offer to sell or a solicitation to buy securities. Any investment is made solely under definitive transaction documents.
Market sizing references the global nail care market and a broader category universe of wearable expression categories as defined by Preemadonna. Industry references including OPI, Voluspa, Spin Master, and Cricut are publicly reported and used here for benchmark purposes only.
Third-party trademarks (NBCUniversal, Gabby's Dollhouse, Minions, Wicked, Trolls, and others referenced) are the property of their respective owners and are used here for descriptive and informational purposes only. Reference does not imply ownership, sponsorship, or endorsement beyond what is established under executed agreements.